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The US FTC clears Publicis' $2.2B LiveRamp acquisition, subject

The US FTC clears Publicis' $2.2B LiveRamp acquisition, subject to a consent decree requiring equal access to LiveRamp's data connectivity tools for all clients

TL;DRFTC approves Publicis' $2.2B LiveRamp deal with conditions ensuring fair competitor access.

Why it matters: Prevents ad tech monopoly; keeps data tools available to rivals, preserving market competition.

The US Federal Trade Commission said it will allow Publicis Groupe SA to complete the $2.2 billion acquisition of LiveRamp Holdings Inc …

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Source: Bloomberg · Opens in new tab