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Salesforce to Acquire Marketing Software Maker Braze for Nearly $5.7

Salesforce to Acquire Marketing Software Maker Braze for Nearly $5.7 Billion

Salesforce said Tuesday it has agreed to buy customer engagement platform Braze for about $5.66 billion including debt. Braze, which was founded in 2011 and went public a decade later, is a longtime competitor of Salesforce’s Marketing Cloud product, which businesses use to…

Source: The Information · Opens in new tab