TechThe Information5h ago

OpenAI Prepares to Launch Cost-Per-Click Ads In Coming Days

TL;DROpenAI is launching pay-per-click ads in ChatGPT soon.

Why it matters: OpenAI is monetizing user attention, potentially changing how AI chatbots fund themselves and compete with search ads.

OpenAI has told some advertisers that it will allow them to run ChatGPT ad campaigns that charge advertisers based on the number of clicks their ads get within the coming days, The Information reported Wednesday. The company would offer that new pricing model alongside its…

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Source: The Information · Opens in new tab