AIReuters1h ago
OpenAI is testing Sponsored Agents
OpenAI is testing Sponsored Agents, which let users chat with business-sponsored agents and visit advertiser websites via ChatGPT ads, with some US advertisers
TL;DROpenAI is letting advertisers create AI chatbots in ChatGPT that users can interact with directly.
Why it matters: This monetization move blurs the line between utility and advertising within ChatGPT, affecting user experience and OpenAI's business model.
OpenAI said on Wednesday it has introduced AI-powered tools for advertisers and begun testing business-sponsored agents for users to chat with …
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