TechBloomberg Tech1h ago
Meta’s Pressure Campaign Puts TikTok, YouTube, Snap on Back Foot
TL;DRMeta pushing competitors to adopt teen safety rules after settling $18B with US states.
Why it matters: Sets precedent for platform regulation and could reshape competitive landscape if competitors forced to match Meta's new restrictions.
Meta Platforms Inc. is mounting a public pressure campaign to make its social media rivals add guardrails to their platforms to curb teen usage, after signing a historic $18 billion settlement with US states requiring new safety features on Facebook and Instagram.
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