TechBloomberg Tech1h ago
Hollywood Must Learn From Microdramas
TL;DRHollywood should copy China's cheap microdrama format instead of repeating Quibi's expensive failures.
Why it matters: The microdrama market is worth billions globally; US studios risk missing out on a proven profitable model.
Bloomberg Opinion columnist Catherine Thorbecke says Hollywood should study China's low-budget microdrama model rather than repeat Quibi's costly mistake. The format has become a multibillion-dollar global industry, and America's window to compete is shrinking. (Source:…
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