TechWall Street Journal2h ago
FTC to File Lawsuit Alleging Amazon Deceived Advertisers
TL;DRFTC suing Amazon for allegedly tricking advertisers into overpaying for ads.
Why it matters: Could reshape how major platforms price ads and set precedent for regulating Big Tech's advertising practices.
Commission and more than 20 states to allege e-commerce giant reaped billions by manipulating ad prices on its retail platform — WASHINGTON—The Federal Trade Commission plans to file a lawsuit against Amazon.com on Monday alleging …
Read full articleSource: Wall Street Journal · Opens in new tab