TechTrending across 2 sourcesStratechery59m ago

Do You Trust Apple?

Do You Trust Apple?

TL;DRApple's betting you'll trust Siri AI enough to deepen your investment in their ecosystem.

Why it matters: If Siri disappoints, Apple loses a key differentiator in an increasingly competitive AI market.

Apple has a lot of trust in terms of delivering integrated products and preserving privacy; the real trust question is if you think Siri AI will justify investing more in their ecosystem.

Read full article

Source: Stratechery · Opens in new tab