TechBloomberg Tech1h ago
Can AI Solve Online Shopping’s Biggest Problem?
TL;DRAI tools aim to predict correct clothing sizes, reducing returns and improving fit accuracy.
Why it matters: Fewer returns mean lower costs for retailers and better experience for customers ordering clothes online.
When was the last time you ordered jeans online and they actually fit? Brands hope that AI-powered tools will help deliver the perfect size, meaning happier customers and fewer returned goods. Sonja Wind explains how. (Source: Bloomberg)
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