TechWall Street Journal1h ago

A look at Snap's bet on Specs AR glasses; sources: Evan Spiegel wore

A look at Snap's bet on Specs AR glasses; sources: Evan Spiegel wore them for an interview against internal advice, planned outside funding for Specs never came

TL;DRSnap's CEO is pushing AR glasses despite investor concerns and failed external funding.

Why it matters: Hardware bets can drain resources; Snap's move signals either visionary strategy or risky distraction from core business.

As company struggles with profitability, Snap CEO is doubling down on a hardware play that has made some investors wary

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Source: Wall Street Journal · Opens in new tab